Re: 7.4 Press Release -- Draft #3

From: Gavin Sherry <swm(at)linuxworld(dot)com(dot)au>
To: Josh Berkus <josh(at)agliodbs(dot)com>
Cc: Robert Treat <xzilla(at)users(dot)sourceforge(dot)net>, pgsql-advocacy(at)postgresql(dot)org
Subject: Re: 7.4 Press Release -- Draft #3
Date: 2003-07-21 23:28:21
Message-ID: Pine.LNX.4.21.0307220924480.32083-100000@linuxworld.com.au
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On Mon, 21 Jul 2003, Josh Berkus wrote:

> Robert,
>
> > 1. Should we drop the "A timely release" paragraph?
>
> I'd kill it.

You've got to look at what press releases are used for. I added that
paragraph for this reason: Journos use press releaes in three
ways. i) Delete ii) Rewrite facts as a product announcement iii) Try to
make a story out of it.

Ultimately, we will get the most press out of a story about Postgres. If
we do not have a paragraph or two in the press release to give journos a
story, we wont get one. The "A Timely Release" thing was nothing and can
be replaced. But what with?

Thanks,

Gavin

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