How can I interpolate psql variables in function bodies?

Hi dear colleagues,

I'm trying to pull some platform-specific constants out of my
code by using psql variables, e.g.:

$ psql -v TypeLength=4

# CREATE TYPE tref (
INTERNALLENGTH = :TRefTypeLength,
INPUT = tref_in,
OUTPUT = tref_out,
PASSEDBYVALUE
);

which works fine, but when I need such a constant in a function
it is not substituted. A simplified example:

$ psql -v foo=10

# select :foo;
?column?
----------
10
(1 row)

# create function foo() returns integer as 'select '(:foo) language sql;
ERROR: syntax error at or near "(" at character 51

I'm sure that I could do something horrible by using EXECUTE inside of
a plpgsql function, and I'm hoping that someone will have a simpler
alternative. For example, is there some kind of quoting mechanism I can
use which will not impede psql from doing substitutions?

Thanks,

_Greg