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Re: Time to work on Press Release 8.0

From: Josh Berkus <josh(at)agliodbs(dot)com>
To: pgsql-advocacy(at)postgresql(dot)org
Subject: Re: Time to work on Press Release 8.0
Date: 2004-08-13 17:10:18
Message-ID: 200408131010.18387.josh@agliodbs.com (view raw or flat)
Thread:
Lists: pgsql-advocacy
Guys,

I think this discussion is getting WAY off track.    Might I point out that I 
had proposed mentioning Slony-I as part of a larger paragraph on new/more 
mature add-ons?

P4: discuss major add-ins: Slony-I, PL/perlNG, PL/Java, etc.
        "more features for dedicated PG users, see full release".

So far we've had 45 posts debating what should be, in my opinion, A SINGLE 
SENTENCE in a press release which ISN'T WRITTEN YET.   Maybe we could discuss 
more pertinent stuff, like the general theme of the release?

Every press release, if you want it to be read and quoted, needs to tell a 
story.   Last release, it was that PostgreSQL was now equivalent to the Big 
Boys and it was time for migration.   I think we did a good job getting that 
message across.

This release, I think our theme should be corporate involvement.  Aside from 
the specific features (which speak for themselves) what's news over the last 
year is the amount of interest and sponsorship we've received from various 
commercial entities, including feature sponsors SRA, FJ and Afilias and code 
contributor Command Prompt, as well as our existing sponsors like RH and 
PGInc and probably others I'm forgetting.   

The reason to use this theme -- aside from attracting reporters -- is that 
"partnerships" is currently widely perceived to be a weakness of our project.  
MySQL, in contrast, has done a job of broadcasting whenever they so much as 
have lunch with an exec from a major corporation -- as do many other 
commercialized OSS projects and start-ups.   This has resulted in an 
impression (based on my conversations at LWE and elsewhere) that PostgreSQL 
does not have "business momentum".   I think we can turn that around.

I find this idea more appealing that our other thematic options for the 
release:
1) PostgreSQL on Windows: while a major step forward, I think this will sell 
itself;
2) Faster Development than anyone else:  also true, but harder to convince 
reporters.

> I think Slony deserves its own Press Release ... its big enough of an
> add-on that including it as part of the 8.0.0 release will shift focus
> from what 8.0.0 has accomplished ...

Not an option.  Afilias, the sponsor, does not want to do a Slony release yet, 
and it's their call.

-- 
Josh Berkus
Aglio Database Solutions
San Francisco

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Next:From: Josh BerkusDate: 2004-08-13 17:11:52
Subject: Re: Is it a worthy case study?
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Subject: Re: Time to work on Press Release 8.0

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